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5 Takeaways from IIeX 2016

Madams Jun 21, 2016 2 min read
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INSIGHT INNOVATION EXCHANGE Atlanta 2016 June 13 – June 15 1. Living in a World of Science Faction Science Faction: Tomorrowland is here now Ari…

Imagine the Future of Marketing: A Future Where We Better Understand Human Decision Making

Madams Apr 19, 2016 2 min read
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If we knew, could we create more effective marketing? We believe emotional advertising is the new standard. We recently attended the 5th Annual NeuroMarketing World…

Use NeuroMarketing to Transform your Business

Madams Mar 28, 2016 2 min read
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Looking for ways to transform your business? Neuromarketing is your answer. A big challenge in understanding human behavior is understanding the inconsistencies between what people…

Creating Immersive Experiences Requires Great Insight & Integration

Madams Mar 21, 2016 1 min read
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Shoppers & consumers today expect engaging experiences with their favorite brands and retailers. These immersive experiences allow them to receive information personalized to them. Branded…

Great Merchandising Requires Semi-Permanent & Digital Displays

Madams Mar 20, 2016 1 min read
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Roberta Perry, VP of Fresh Juice Global, talks about the role of digital in today’s retail. Successful brands & retailers will integrate both. For more…

Shopping malls should own digital space working with brands

Madams Mar 20, 2016 1 min read
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Digital ownership is becoming increasingly important, according to Roberta Perry, VP Fresh Juice Global. Right now brands own the digital space, but in the future,…

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