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5 Takeaways from IIeX 2016

MadamsJun 21, 20162 min read
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INSIGHT INNOVATION EXCHANGE Atlanta 2016 June 13 – June 15 1. Living in a World of Science Faction Science Faction: Tomorrowland is here now Ari…

Imagine the Future of Marketing: A Future Where We Better Understand Human Decision Making

MadamsApr 19, 20162 min read
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If we knew, could we create more effective marketing? We believe emotional advertising is the new standard. We recently attended the 5th Annual NeuroMarketing World…

Use NeuroMarketing to Transform your Business

MadamsMar 28, 20162 min read
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Looking for ways to transform your business? Neuromarketing is your answer. A big challenge in understanding human behavior is understanding the inconsistencies between what people…

Creating Immersive Experiences Requires Great Insight & Integration

MadamsMar 21, 20161 min read
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Shoppers & consumers today expect engaging experiences with their favorite brands and retailers. These immersive experiences allow them to receive information personalized to them. Branded…

Great Merchandising Requires Semi-Permanent & Digital Displays

MadamsMar 20, 20161 min read
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Roberta Perry, VP of Fresh Juice Global, talks about the role of digital in today’s retail. Successful brands & retailers will integrate both. For more…

Shopping malls should own digital space working with brands

MadamsMar 20, 20161 min read
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Digital ownership is becoming increasingly important, according to Roberta Perry, VP Fresh Juice Global. Right now brands own the digital space, but in the future,…

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